Media is a good servant and a bad master. Your narrative can be powerfully conveyed or obscured by the choice of media put around it. How do you get what you want?
We’ve worked with clients and developers to create hundreds of media pieces – from simple magnifying glasses to augmented reality environments.
For each, the same rules apply: → An obvious invitation → A reason to take part → A clear narrative → Intuitive interfaces → Empowering information → A clear payoff.
In the era of digital participation and placemaking and BYOD (Bring Your Own Device) we’re investigating and perfecting new ways to integrate people with media, place, things and stories